Entrepreneurship | episode 687

Former Under Secretary of State Keith Krach on Building Trust in Technology

Keith Krach is the Founder and former Chief Executive Officer of Ariba, as well as the former Chairman and CEO of DocuSign. In 2019, he became Under Secretary of State for Economic Growth, Energy, and the Environment. During his tenure, Keith created the basis for the Trust Doctrine, for which he was nominated for the Nobel Peace Prize in 2022. He is the Chairman and Co-Founder of the Krach Institute for Tech Diplomacy at Purdue University, and has served as chairman of the board of Angie's List and of his alma mater, Purdue. August 08, 2022

687: In this interview, Keith discusses his remarkably diverse set of career experiences. Keith reflects on the evolution and adoption of robotics and the internet and the genesis behind Ariba. He also talks about the importance of trust in technology and how that paved the way for DocuSign. We then discuss his time in policy as Under Secretary of State and developing the Institute for Tech Diplomacy at Purdue. Finally, Keith shares his perspective on current geopolitical topics including US-China relations, China’s relationship with Taiwan, and the future of tech diplomacy.

Also available on YouTube:

The World Class IT principles in yellow were the focus of this interview

  • 01 1- People
  • 02 2- Infrastructure
  • 03 3- Project and Portfolio Management
  • 04 4- IT & Business Partnership
  • 05 5- External Partnerships

From strategy to implementation

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