Scaling Technology at Omnicom: Craig Cuyar on Post-Acquisition Transformation

Craig Cuyar is the Global Chief Information Officer of Omnicom, the world’s largest marketing, communications, and advertising holding company, with approximately $25.5 billion in revenue and operations in more than 70 countries. In his role, Craig leads global technology strategy and execution, driving large-scale transformation across a complex portfolio of agencies. He has been instrumental in evolving Omnicom from a decentralized holding company into a more integrated operating model, enabling greater scale, data utilization, and innovation. With nearly three decades of experience as a CIO, Craig has led major technology transformations at organizations including Cushman & Wakefield and Realogy Franchise Group. He is known for his focus on long-term change, building trusted teams, and leveraging data and AI to deliver enterprise-wide impact.